We will be announcing some great news at Lotame soon, as we have chosen our partners, who are investing in Lotame as part of our continued growth.
I'm also thrilled that our primary message of "monetization of Social Media inventory for publishers, and enhanced targeting for advertisers...." -- is reasonating, and our clients are using Crowd Control (our tool) to:
* win more business by using a new application to show agencies and brands how to target inside of UGC
* improved results and lift on campaigns, that are being targeted more in line with the "usage patterns" of the community - which proves our concept, our mission and our focus
Some of the aspects of running a business that, "dissapoint" me, and drives me nuts are:
Expecting too much of people. This is MY FAULT.
People that "fool me twice". This is MY FAULT.
Sharing too much information about what we are working on, because I'm so excited at what we are building. This is MY FAULT.
One key learning?
More often than not, dissapointment ends up being OUR (MY) FAULT, and not someone else's, or something else's........it sits with me.
It is a tough concept, and I'm not communicating it very well in this post, but I can tell you that it has been a central theme for me --- maintain high expectations -- but deal with being let down...BETTER.
Here is a picture of LIFE. I took this picture, and it is my wallpaper on my desktop.
It motivates me, because the man is ME.
The water is LIFE.
Go for a swim. I am.